"It’s important for me to be educated and to be able to access information before making financial decisions related to my business. The Westpac Women’s Markets team makes sure I have all the support I need to make the right decisions for me."
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SUE MCDONALD / FOUNDER / PERFORM RECRUITMENT
Any working mum will tell you that finding the right support is key to success and Sue McDonald is no exception. She’s built a thriving recruitment company, Perform Recruitment, while bringing up two small children and credits much of her achievement to the tailored support she receives from the Westpac Women’s Markets team.
Sue discovered the Westpac Women’s Markets team back in 2002 when she was looking for networking events. “I knew that if I could find the right events, networking would be a quick and effective way of making new contacts and building my business.” She was right.
At her first Westpac event, Sue met several new clients and made quality business contacts. Her relationship with the Women’s Markets team had begun.
As a time-poor working mum, Sue quickly appreciated the Women’s Markets team’s ability to understand her specific business needs and offer her a range of services that made her life easier and saved her time.
“The first thing that impressed me was that I was given a single point of contact for all my banking. Suddenly I had one person to go to who could put me in touch with exactly the right contact whatever my banking needs. It saves me so much time.”
What’s more, Sue says, dealing with the Westpac Women’s Markets team means she always gets advice and support that’s tailored to her and her business.
“Recently, for example, I’d been struggling with how I was going to grow the company. We had real cash flow issues and were financing growth using credit cards, simply because it was quick and easy.”
Sue’s Women’s Markets manager showed her how expensive this option was and discussed alternative finance options. Together they decided Sue needed the expert advice of a Private Banker. “Now I’m investigating some much more sensible solutions,” says Sue.
Sue believes that no other bank in Australia can provide the exceptional service and support she receives from Westpac. She rarely steps foot in a branch any more. The systems that have been set up for her mean that most of Sue’s transactions can be completed online; the advice she receives is either in person or over the phone; and she always deals with people who know her and understand her business. “It makes such a difference,” she says.